Sucks for You

Business ideas are hard to come by.

Where do I even start?

If I were to sit down and try to list ideas off the top of my head, I’d wind up with a great big blank page.

Okay, I’m exaggerating a bit—but you get what I mean.

Most of us have been there.

Completely stuck with no ideas.

The truth is, we’re looking in the wrong place.

Richard Branson sheds some light on where to search—he’s built over 400 companies so he’s got this down pretty well.

“The best businesses come from people’s bad personal experiences.”

You don’t need a 5 hour brainstorming session.

A brief look at your own frustrations will do.

If it sucks for you, it probably sucks for other people too.

Fix the problem for yourself, then fix it for them.

Boom. There’s your next big idea.

Source: Sir Richard Branson on CreativeLive…

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